A UI/UX Designer creates the look and feel of features and products to be distributed on a company’s websites and mobile apps for a wide range of platforms and devices. This role understands user needs, behaviors, motivations, and pain points through the analysis of existing research and usability testing; collaborates with other UI designers, UX designers, product managers, and developers to translate research findings into visual designs, prototypes, and functional apps; and provides final, detailed design specifications and assets for developers to implement.