Marketing Assets

Have a question about IST marketing and communications? Contact the team at webmarcom@ist.psu.edu.

Penn State Brand and Standards

Visit brand.psu.edu to review the University’s brand, visual, and editorial standards, and access additional templates. Adhering to these guidelines ensures that we are communicating a compelling vision of the unique experience Penn State offers in a consistent and identifiable way. If you have questions about the Penn State brand or applying these standards, please contact webmarcom@ist.psu.edu.

Promoting Your Research

If you have research news—such as a new grant, recent or upcoming publication, or unique collaboration—we want to know about it! Visit IST's Research Promotion page to learn more about how your accomplishments might be amplified through internal and external channels. 

Letterhead

General IST (E397) and Academic Services (E103) letterhead is available in our Sharepoint folder. Personal business cards, letterhead, and envelopes, as well as physical letterhead, must be ordered through Penn State’s Multimedia and Print Center. Note that electronic letterhead is reserved for electronic communications and should not be used to print supplies of physical letterhead.

Stock Photos

You can find approved images for use in presentations, websites, and other materials on the IST Flickr site.

Updating Your IST Web Directory Page

Follow these instructions to update your entry on the college’s web directory. Note that you must contact webmarcom@ist.psu.edu to update your photo and primary title. If you'd like the communications team to take a new headshot for you, please email webmarcom@ist.psu.edu

Logos, Resources, and Templates

Our office has many assets and templates available for your use. Visit our Sharepoint folder to access:

  • IST and Penn State logos
  • PowerPoint templates
  • Zoom/Virtual backgrounds
  • Digital letterhead
  • Chaiken Center for Student Success materials

Promotional Items

A variety of IST promotional items are available through our office. Please visit the online order form to review the available items and place an order. If you would like to purchase an item that is not listed on the order form, please contact webmarcom@ist.psu.edu. Note that all purchases must be routed through our office and be produced by a licensed University vendor.

IST News

Read the latest IST news on the University and college news feeds. You can also sign up to receive IST Headlines, a weekly email newsletter featuring the latest news, research, and stories from the college.

iConnect—IST Magazine

Our office produces an annual magazine for IST alumni, donors, and friends. The magazine provides updates on the latest IST news and developments. You can view past issues online; physical copies are placed in your Westgate mailbox. We encourage you to submit any content ideas to our team at webmarcom@ist.psu.edu.

Social Media

The college maintains social media accounts to actively share news and events of interest to our community. Find us on the following platforms: