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Jansen, B. J. and Molina, P. 2006. The effectiveness
of Web search engines for retrieving relevant ecommerce links. Information
Processing & Management. 42(4), 1075-1098. View
in PDF |
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Jansen, B. J., Spink, A., and Saracevic, T. 2000.
Real life, real users, and real needs: A study and analysis of user
queries on the web. Information Processing & Management.
36(2), 207-227. View
in PDF |
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Blog |
Jansen, B. J. and Spink, A. 2005. How are We Searching the World
Wide Web?: An Analysis of Nine Search Engine Transaction Logs. Information
Processing & Management. 42(1), 248-263. View
in PDF.
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Recent Publications
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Dr. Jim Jansen
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Jansen, B. J., Booth, D., and Spink, A. (2008) Determining
the informational, navigational, and transactional intent of Web queries, Information Processing & Management. 44(3), 1251-1266. View
in PDF
Jansen, B. J. (2008) Searching for digital Images on the Web, Journal of Documentation. 64(1), 81-101. View
in PDF
Reddy, M. and Jansen, B. J. (2007) A model for understanding collaborative
information behavior in context: A study of two healthcare teams,
Information Processing & Management.44 (1), 256-273 View
in PDF
Jansen, B. J. and Spink, A. (2007) Sponsored search: Is money a motivator
for providing relevant results?, IEEE Computer. 40(8), 50-55.
View
in PDF
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Transaction logs data and Tracking
Software
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To obtain copies of several search engine transaction
logs, click
here. |
Wrapper - a freeware tool that tracks client-side interactions. The Wrapper is for noncommercial use in implementing user studies. |
IN THE NEWS: IST researchers classify Web searches
Jim Jansen, assistant professor in Penn State's College of Information Sciences and Technology, worked with IST undergraduate Danielle Booth, as well as Amanda Spink of the Queensland University of Technology, to find that Web search engine users are doing primarily informational, navigational or transactional searching. See full story at http://live.psu.edu/story/29879
IN THE NEWS:
IST, Communications and Business Team for Google Challenge
Students from IST, the College of Communications and the Smeal College of Business are teaming up for what might be the world’s largest academic competition. IST Assistant Professor Jim Jansen’s e-marketing class, IST 402 Emerging Issues in Technology, is among more than 20,000 students in 61 countries competing in the Google Online Marketing Challenge. See full story at http://live.psu.edu/story/29647
IN THE NEWS: Clicks on sponsored links lower than previously reported
The analysis is one of the first-ever academic studies of sponsored-link click through using actual search engine data, said Jim Jansen, an assistant professor in the College of Information Sciences and Technology (IST) and lead author. For full story see http://live.psu.edu/story/25479
IN THE NEWS: Branding matters -- even when searching
"Given that there was no difference in the results, all of the search engines should have had the exact same score," said Jim Jansen, assistant professor and lead researcher. "Some emotional branding is having an effect here." For full story see http://live.psu.edu/story/24878
IN THE NEWS: Consumers suspicious of sponsored links
"Consumers have a bias against the links that businesses pay search engines to provide," said Jim Jansen, assistant professor in the Penn State School of Information Sciences and Technology (IST). "By themselves, sponsored links appear not to be a viable business model and should be only one part of an online advertising campaign. For full story see http://live.psu.edu/story/12348
